To advertise your new fragrance by Mark Rochas invited Olivia Palermo. Fragrance, entitled Les Cascades de Rochas will be on sale in May this year in France, and in July it will be available in other European countries.
According to representatives of Rochas perfume, this novelty, unlike previous products of the brand, is designed for a younger audience and is a fresh fragrance.
"A source of inspiration to create this perfume have summer Paris fountains," told Vice President-Procter & Gamble Bill Brace.
Advertising campaign featuring Olivia Palermo will start in a few weeks ' time in the press and on the European television.